We recently launched a brand new Shopify store for Cooper Street, migrating from WooCommerce. Our approach was a hybrid custom, where we took an existing theme and customized the home, about, and product pages to fit the brand’s needs. WMD enhanced their UI/UX by creating product pages that allow the customer to order different sizes and quantities without needing to scroll through shop pages for specific flavors. WMD also manages all their online marketing and email campaigns. From automated marketing initiatives that were setup to include customer ratings sent two weeks post-purchase, along with birthday and welcome emails, we have been helping Cooper Street grow online for years. We also created and manage their Google and Meta ad campaigns to attract new customers and gain insights into Cooper Street’s core audience. Lastly, we initiated shopable features in Spring 2024, to expand their social media presence.